ABOUT US

AudienceMeasurement.com.au was formed to meet the needs of Australian broadcasters in providing accurate information about the penetration of Internet based Audio and Video into the Australian Market. It provides confidential data regularly for commercial and community traditional radio services as well as Internet-only stations.

 

The staff of AM have a solid background in audience measurement having run the AIRR (Australian Independent Radio Ratings) over a ten year period from 2000 - 2010 for IARBA (The Independent Australian Radio Broadcasters Association). This was a free service that used Internet diaries to report radio listening on FM and AM radio. AM  prides itself on its integrity and accuracy.

 

Each year AM publishes a free Internet Media report which anonymously identifies trends in audience uptake of Internet Media in Australia.